JAI[जय]
INFORMATION
Multi-disciplinary Art Director & Lead Designer focused on immersive installations, brand storytelling, and interactive experiences.
Currently available for freelance or collaborations, please reach out at madebyjai.b@gmail.com
HEADSTREAM
In collaboration with TikTok we created a new interactive live series called “Headstream”. The live experience invited fans to "enter the minds of their favorite artists.” We created Headstream, a 10 x 30min episode series and platform where famous musicians like Demi Lovato, J Balvin and Weezer cheekily interview themselves and debut new releases to their fans.
Inspired by 90’s OS Interface and Millenial Meme aesthetic, we came up with a visual language that leaned into the humor and awkwardness of the project. Using colours and illustrations to customize each episode to the artist.