JAI[जय]

INFORMATION



Multi-disciplinary Art Director & Lead Designer focused on immersive installations, brand storytelling, and interactive experiences.


Currently available for freelance
or collaborations, please reach out at
madebyjai.b@gmail.com

BACK TO SCHOOL



In partnership with Adobe, we developed a series of product-specific social campaigns designed to demystify the Creative Cloud for a student audience, showcasing how professional-grade tools can be seamlessly integrated into student life.

Working within Adobe’s visual brand system, I led the art direction and conceptualization of motion-driven scenarios. We focused on "content you can feel," using sleek motion design to simplify complex features. By visualizing real-world applications—from marketing projects, club promotional posters to a student optimizing their LinkedIn profile—we demonstrated the ease and utility of the Adobe suite through short form high-impact, social content.

Delivered as a year-long series, these campaigns successfully translated technical software features into relatable student success stories, effectively lowering the barrier to entry for the next generation of creators.



Type

Social Campaign
Motion Design


Role

Design
Concepting
Storyboarding


Credits

Ana Laura Bour
Mauri Vio
Juan Castro
Linda Arevalo
Florinda Dilag
Gerson Armando


Anna Zhang
Julia Ippolito
Andrew Osborn
Jess Frank

Are.na  Instagram

THANK YOU FOR VISITING